Fairtrade Product Advisory Council

Since 2010, Dole has participated in the Fairtrade Labelling Organization’s (FLO) Product Advisory Council (PAC) for bananas. The Council brings together industry experts, such as producers, traders, brands, retailers and NGOs, to decipher common challenges and discover novel opportunities with Fairtrade.

Among many other responsibilities, PAC must guide FLO in achieving a sustainable model that can benefit Fairtrade banana suppliers, while also selling to consumers at an appropriate price in the market.